Depth bar: Highest process-complexity Ludhiana cohort member. Mandatory coordination with 12-jvr-forgings. Distinguish Tiruppur textile “Eastman Exports Global Clothing” — different company.

1. Company overview & snapshot

1.1 Legal identity & corporate structure

Eastman Exports Private Limited (Ludhiana auto-components exporter) markets a multi-process campus at Industrial Area-C, Sua Road, Dhandari Kalan. Contact page also lists VPO Kaddon, Payal, Doraha 141421 — treat as alternate/registered address until invoice confirms. Emails published: info@eastmanexportsltd.com, sales1@eastmanauto.in. Phone via Eastman Impex brand: +91-161-5244000.

Group stack (marketing): JVR Forgings, Eastman/Magma Mettcast ferrous casting, aluminium HPDC, fabrication (EN 1090 welding certification claims), ring rolling, HT, machining, surface treatment. Gaurav Singal publicly CEO of Eastman Group / Eastman Impex; Rajeev Singal MD of JVR. MCA board cross-locks appear on JVR filings.

Entity collision warning: Google also surfaces Eastman Exports Global Clothing (Tiruppur textiles) — wrong ICP vertical; never mix outreach assets.

1.2 What they make & where money comes from

Forged and machined auto parts; ferrous cast + machined; aluminium HPDC; light/heavy fabrication; export to 60+ countries; IATF 16949:2016 / ISO 9001:2015 (TÜV SÜD cited). Lead estimate ₹250–300 Cr manufacturing [~]. Commercial model: OEM/Tier-1 + export aftermarket. Energy signature is multi-modal — melt + forge + HT + machine under “one roof” marketing.

1.3 Plants, addresses & footprint

Sua Road campus is the pilot geography. Confirm whether HPDC, forge, and casting share PSPCL transformers. Recommend starting with highest coincident-demand pair (often melt + forge) after bill inspection.

1.4 Leadership & CRM map

Single WhatsApp/email thread referencing both Eastman + JVR HT accounts.

1.5 Recent news (24 months) & timing for Stamped

• LinkedIn formwork / Eastman Impex leadership features for Gaurav (2026).
• Historical Hannover Messe participation (2009/2013/2018) — export pride hook, not energy news.
• Timing: multi-process complexity is evergreen; owner attention may be on scaffolding/formwork brand — keep opener on PSPCL MD ₹, not branding.

2. Energy profile

DISCOM / supply: PSPCL.

2.1 Bill band, tariff & demand

Hypothesis for multi-process campus: ₹40 lakh–₹1.5 Cr+/month [~] if electric melt/HPDC significant — unverified. If many thermal loads are fuel-fired, electrical bill may sit closer to Band B/C gate. Qualify first.

2.2 Generation, fuel & renewables

Unknown public. Ask DG, furnace fuels, any solar. Gobindgarh NGT fuel policy not automatically applicable to Ludhiana.

2.3 EnMS, PAT, ISO, BRSR

IATF/ISO stack strong; ISO 50001 unknown; no BRSR.

2.4 Likely ₹ leak categories (hypothesis)

1. Al HPDC melting + forge press start coincidence
2. HT soak during casting campaigns
3. Compressor common headers
4. Idle hydraulic power packs
5. PF across process islands
6. Night-shift vs day-shift MD asymmetry under export rush

3. Operations, equipment & digital stack

3.1 Process flow & critical loads

Parallel value streams: forge line; ferrous foundry; HPDC cells; HT; CNC; fab. Shared utilities (air, water, cranes, compressors) create the Stamped opportunity.

3.2 Shifts, seasonality, production pattern

Export + OEM calendars; exhibition seasons spike quotes not always kWh. Ask for die-change and melt campaign calendars.

3.3 Automation, metering, SCADA/EMS/DCS

Unknown; Path B default. Industry 4.0 claims in Gaurav narrative ≠ feeder energy analytics.

3.4 Capex / tech projects affecting energy

Automation/QA investments — position bill verification as making capex show up in OpEx.

4. Stamped Energy fit analysis

4.1 ICP scorecard

Geography/vertical pass. Revenue Band C upper. Bill unknown critical. Decision speed high (owner). Complexity high (entity/process).

4.2 Fit score rationale

8/10: multi-process MD story best-in-cohort; group access via Gaurav. Deduction: bill & entity ambiguity; may compete with Impex priorities.

4.3 Wedge (parser-critical)

The strongest wedge is: aluminium HPDC melt and forge/HT starts sharing one Sua Road PSPCL MD window without a process owner — attribute ₹ by feeder/event and verify with evidence, in one group conversation with JVR.

4.4 Objections & competitors

“All under one roof already managed”; “IATF covers everything”; twin outreach fatigue. Response: IATF ≠ bill M&V; we need one feeder proof.

4.5 Pilot design

Pick one HT account after meter map. Prefer HPDC+utilities or forge+HT. 90 days. Expand to sister feeders only after invoice proof.

5. Before you reach out

5.1 Discovery checklist

• Confirm Ludhiana auto entity ≠ Tiruppur textile
• Invoice name and address (Sua vs Kaddon)
• Bill ₹ / CMD / shared transformers
• Process map of HPDC vs forge meters
• Coordinate JVR kit status
• Approver & fee path
• OT access appetite

5.2 Do not lead with

• Formwork / scaffolding product talk
• Wrong Eastman (Tiruppur)
• Dual uncoordinated emails

5.3 Opening hooks

“When HPDC and forge share a demand peak, who owns the ₹ on PSPCL? We answer that read-only in 90 days — same thread as JVR.”

6. Risks, flags, controversies & sources

6.1 Integrity / controversy / regulatory (search explicitly)

Search terms: Eastman Exports Ludhiana lawsuit NGT PCB labour GST scam; Eastman Exports Pvt Ltd fraud; Gaurav Singal controversy.

6.2 Data quality flags

• Address/entity variants
• Revenue [~]
• Weak dedicated company LinkedIn (Impex stronger)
• Email inference for named Gaurav

6.3 Sources consulted

• http://www.eastmanexportsltd.com (home, contact)
• https://eastmanimpex.com · LinkedIn Eastman Impex / Gaurav Singal
• JVR cross-links and Motorindia
• Lead Punjabi report Eastman section

Extended call-prep narrative (Stamped field use)

B1. First 20 minutes of discovery

Open with process respect, not software. Confirm legal entity on the invoice, DISCOM name, and who owns the largest feeder MD event in the last 90 days. Ask for two invoices and one production calendar export before any platform demo. If the champion cannot produce bills within a week, treat the opportunity as stalled — Bill Verification Program without invoices is theatre. Record whether Path A (historian/meter export) or Path B (CSV) is realistic given OT policy. Confirm the economic buyer who can approve a Rs 2–5 lakh [~] fixed 90-day fee without a full ERP tender.

B2. Prescription card discipline

Every recommendation must name: event, owner, due date, expected rupee line on the DISCOM invoice, operational constraint, and evidence of execution. Cards without owners are deleted. Cap weekly cards at five so plant teams are not flooded. Prefer MD sequencing and idle-hold cuts before exotic tariff products. Never propose changing validated recipe, membrane current, sterile pressure, or Tempcore quench parameters. If quality or safety forbids a schedule change, mark the lever as blocked and move on — credibility beats aggressive savings claims.

B3. Verifying savings without gaming

A lower bill alone is not success if tonnes, pairs, or batches fell. Normalise against a production proxy agreed in week 1. Document holidays, forced outages, new-line commissioning, captive/solar settlement changes, and weather-sensitive HVAC. Keep a decision ledger shared with the plant: recommendation, owner, status, expected vs observed invoice delta. Present kill or expand at day 90 with the same ledger — this is how Stamped differs from audit PDFs that never close.

B4. Competitive and incumbent handling

If the site has EMS/SCADA/BMS, OEM analytics, ISO consultants, or solar EPCs, congratulate the spend and ask what residual bill lines still surprise them monthly. Position Stamped as the closure layer: rupee assignments and invoice reconciliation. Refuse head-to-head dashboard bake-offs. If Gujarat, Panipat, or Noida corporate IT appears, keep plant electrical as the proof owner and let corporate rubber-stamp after a verified bill line — not before.

B5. Geographic and cluster logistics

Batch 3 spans Mandi Gobindgarh, Paonta/Derabassi/Rajpura, Ghaziabad/Muzaffarnagar, and Kanpur–Unnao. Plan field days by corridor. Carry printed one-pagers: Fit score, DISCOM hypothesis, strongest wedge sentence, and two discovery questions. After each visit, update extras field intel — especially corrected phones, electrical names, and whether the bill cleared Rs 30 lakh/month.

B6. Messaging hygiene for this batch

Owner-operated steel/leather accounts tolerate Hindi-friendly WhatsApp and short calls. Listed pharma/chemical accounts prefer email plus LinkedIn with technical depth. Never open with controversies (GST/Excise history, EuGMP observations, rating actions) — those are internal briefings only. Always name DISCOM early in research-backed prep sheets so call-prep UI can render correctly.

6.4 Evidence discipline

Write the CRM note: “Eastman-JVR group — single thread.” Never promise multi-entity savings without meter map. Reconfirm Tiruppur exclusion every research refresh.

7. Extended call playbook & multi-process campus model (Eastman)

7.1 Name collision hygiene

Before every email, confirm the domain is eastmanexportsltd.com / eastmanauto.in / eastmanimpex.com — not Tiruppur textile Eastman Exports Global Clothing. Wrong-company outreach burns reputation. Gaurav Singal’s LinkedIn currently emphasises Eastman Impex formwork; your opener must still be Ludhiana auto multi-process PSPCL MD, not scaffolding marketing unless he steers there.

7.2 Why multi-process campuses leak demand

When aluminium HPDC melting, ferrous casting, forge and heat treatment share compressed-air headers or transformers, each process owner optimises OEE locally while Finance sees one MD number. Stamped’s first week maps which process islands sit on which CT/PT circuits. Often the winning prescription is: delay HPDC furnace charge by fifteen minutes relative to forge press restart, or stagger HT furnace door openings after lunch. The language is production logistics, not energy virtue.

7.3 Group thread mechanics with JVR

CRM title for the account: Eastman–JVR Singal Group — Ludhiana. Attach both kits. If JVR bill is smaller, still open with Gaurav because he spans both. Ask him which invoice hurts more this quarter. Offer one 90-day proof, not two parallel projects.

7.4 Expanded discovery questions

1. Sua Road vs Kaddon/Payal — which address on HT invoice?
2. How many PSPCL consumer numbers on campus?
3. HPDC melt electric rating?
4. Does casting share air with forge?
5. Hannover/export peak months for MD?
6. IATF energy-related customer asks?
7. Who is VP Operations today?
8. Gaurav vs Rajeev — who signs opex?
9. Any Industry 4.0 historian already?
10. EN 1090 fab loads on same meter?
11. Preferred first feeder — HPDC or forge?
12. Kill criteria acceptable?

7.5 Competitive traps

Machine OEMs, compressor AMC vendors, and ISO consultants will claim coverage. Reply with invoice line ownership. If Impex growth story distracts, ask for twenty minutes on auto campus power only, then leave formwork alone.

7.6 Evidence pack

Bills per entity; one-line campus single-line diagram; process calendar for melt/forge/HT; production tonnes; quality freeze list. Reconfirm phone +91-161-5244000 routes to the right receptionist gate.

8. Pilot economics, stakeholder map & objection library (Eastman)

Because Eastman is the multi-process umbrella brand, the first invoice may not be Eastman Exports Pvt Ltd — it might be JVR, a casting company, or a partnership. Budget fifteen minutes of entity hygiene before technical romance. Once the fattest PSPCL consumer is identified, sell one 90-day verification. Group rollout is phase two. Fee positioning same as peer forge kits; owners decide fast when they see MD stacks.

Stakeholder map: Gaurav Singal primary → Rajeev Singal for forge entity → unnamed VP Ops / Plant Head → Maintenance electrical → Accounts. Sales1@ mailbox is not a champion. Reception at +91-161-5244000 may route to Impex — ask specifically for auto forgings/HPDC campus.

Objection library: “Everything is under one roof already” → one roof often means one MD without one owner. “We showed at Hannover” → export pride ≠ bill M&V. “Formwork is the growth story” → park politely; ask for twenty minutes on auto power. “ISO and IATF certificates on the wall” → certificates are not feeder attribution.

Campus modelling: draw three columns — melt (ferrous/HPDC), deform (forge/roll rings), heat (HT) — and mark air, water, cranes as shared rows. The shared rows create most Stamped value. EN 1090 fabrication loads may be daytime-spiky and easy to shift relative to melt. Night export packing overtime can recreate MD; ask logistics calendar.

Gaps: legal entity on each meter; HPDC machine list; melt kW; confirmed Gaurav email; whether Kaddon address still live; Magma Mettcast current legal name; Tiruppur exclusion note on CRM. Keep golden rule: one Singal conversation for JVR + Eastman.

9. Ninety-day week-by-week operating plan (Eastman)

Week 0: Build the campus consumer-number table. Label each as forge / HPDC / cast / common. Pick one. Announce to Gaurav that JVR may be phase two under the same commercial umbrella. Confirm Ludhiana auto entity, not Tiruppur textile.

Weeks 1–2: Demand profile vs melt schedule vs forge schedule vs HT. Identify top coincident peaks. Interview compression air ownership. Map whether night packing overtime explains Monday MD.

Weeks 3–6: Sequencing cards across process islands; idle air; PF; possible shift of fab loads. Keep “Industry 4.0” language out of cards — use minutes and rupees.

Weeks 7–12: Invoice verification; decision to add JVR feeder; CRM note updated. If Gaurav is travel-heavy for Impex, keep Asynchronous WhatsApp updates short with bill screenshots redacted.

Appendices for handover: single-line diagram, entity table, peak event log, action ledger. These become the group playbook reusable at Magma/Mettcast if naming resolves.

10. Diligence memo for Utso before first send

This section is written as an internal pre-call brief. It restates what is known, what is estimated, and what would change the fit score. It exists so the outreach kit and research dossier stay consistent even if two teammates call different contacts on the same day.

10.1 What is verified enough to say aloud

Say aloud only facts with primary or strong secondary sources: legal names and CINs where found; published addresses and phones; named directors from MCA/company sites; ISO/IATF claims on corporate pages; DISCOM geography for the industrial estate; and sourced controversies with dates. Do not say estimated monthly bills as facts. Do not say a person “handles energy” unless LinkedIn or site title supports it. Do not say “they violate NGT” without annexure evidence.

10.2 What must be verified in the first twenty minutes

(1) Invoice legal name and consumer number. (2) Last three months’ total billed rupees. (3) Sanctioned/contract demand and recorded MD. (4) Whether the champion can share interval data. (5) Who signs a ₹2–5 lakh verification fee. (6) Any freeze from quality, customers, or regulators. If (2) fails the ₹30 lakh gate, thank them and nurture — do not invent a multi-plant workaround unless another invoice is produced.

10.3 Messaging alignment with Stamped canon

Sender remains Utso Sarkar, Co-founder, IIT Roorkee energy-systems researcher with co-founder. Product is a evidence-verified operational decision layer: read-only on meters/EMS, rupee prescriptions, WhatsApp assignment, verification on next DISCOM bill. Offer is 90-Day Bill Verification. Avoid dashboards, AI hype, ESG-first pitches, and PLC write implications. Early-deployment 15–20% language is allowed spoken and in short copy with temperance; research docs keep percentages as [~] benchmarks.

10.4 Competitive landmines common in Punjab auto/steel

Local electrical contractors sell APFC and AMC. Furnace/press OEMs sell upgrades. Solar EPCs sell rooftops. ISO consultants sell annual audits. Controllers sell VFDs. Stamped wins only by being the closure layer that assigns owners and reconciles the bill. If a meeting turns into a hardware bake-off, exit politely and restate non-hardware scope.

10.5 Field logistics

Ludhiana Focal Point / Dhandari Kalan and Mandi Gobindgarh are separable day trips from Chandigarh. Do not attempt Eastman+JVR+Moonlight+Arjas+Royal in one day. Pair Eastman with JVR (same campus). Pair Royal with Bhawani (same promoters). Moonlight alone. Arjas alone with SMIORE sensitivity. Carry PPE for forge/melt visits.

10.6 Account-specific red team (Eastman)

Red-team failure mode one: Tiruppur textile confusion in first sentence. Failure mode two: pitching formwork Impex story as energy entry. Failure mode three: scoping whole campus without consumer map. Failure mode four: ignoring JVR coordination. Pre-mortems: entity check; auto-campus opener; meter map; single Singal thread.

11. Closing research notes (Eastman Exports)

The Ludhiana Eastman campus remains one of the highest operational-complexity Band C targets in the Punjab auto cohort because forge, casting, aluminium HPDC and heat treatment can share utility backbone assets. That complexity is exactly why a careless first meeting fails: too many processes, too many legal names, and a promoter already juggling a formwork growth brand. The disciplined path is still the same Stamped path used for Band A chemical and steel accounts — one consumer number, two bills, ninety days, kill criteria, rupee owners.

Before sending Gaurav Singal the curated email, re-open the JVR kit and paste a one-line CRM reminder into both files. Confirm that the first backtick email in the outreach kit is a plausible domain for mail merge tests, knowing it remains inferred until he replies or a verified pattern appears. If WhatsApp is the preferred owner channel, keep the same hook language as the kit DM and avoid attaching decks. On site, insist on a consumer-number walk before any process tour so HPDC romance does not outrun meter reality. If the fattest meter belongs to JVR Forgings Limited rather than Eastman Exports Private Limited, switch the commercial paper, not the relationship — the Singal thread is the asset.

Export seasonality and Hannover-style exhibition cycles can inflate quotation noise without changing kWh; do not confuse a busy marketing calendar with a busy melt calendar. Ask Production for the melt/forge schedule of the previous thirty days, not the next exhibition list. When competitor OEMs or compressor vendors are present on site, stay in the invoice lane. When someone mentions Tiruppur Eastman Clothing, disengage immediately and annotate the CRM so juniors never reopen that door. Finally, treat IATF certificates as maturity signals that justify Path A later, not as proof that evidence-verified operational closure already exists.