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Peer linkedin network — low accounts with a similar energy profile — reference on calls.

LinkedIn network — LOW
Deep research dossier

Indef Manufacturing Ltd / Bajaj Indef

Listed hoist/crane maker (₹195.7 Cr FY26), two Maharashtra plants on MSEDCL, self-described not energy-intensive. Connection runs North India dealer sales from Lucknow. Referral play into UP heavy industry. Fit 2.

2/10 ICP fit
MSEDCL DISCOM
Check EnMS Energy mgmt
Haridwar Plant
LinkedIn network — LOW Referral & OEM network
₹
Bill band

₹195.7 Cr FY26), two Maharashtra plants on MSEDCL, self-described not energy-intensive

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Entry angle

a referral ask. Jangbahadur's dealers sell hoists and cranes into North India forges, foundries, steel re-rollers and heat-treatment plants; two or three named plant heads from him are worth more than any pitch to Bajaj Indef itself.

!
Top flag

Confirm bill band on first call

Primary champion Jangbahadur Singh Deputy Regional Manager, North — ABP (dealer) business, Bajaj Indef (Lucknow)

LOW-priority, referral account. [~] = estimate, [!] = unverified.

1. Company overview & snapshot

1.0 The connection — Jangbahadur Singh

FieldDetail
TitleDeputy (Regional) Manager North — ABP (dealer) business, Bajaj Indef, since May 2023; based in Lucknow
TerritoryDealer network in UP, Bihar, Uttarakhand and parts of MP
EarlierKirloskar Oil Engines, Mahindra Powerol, Jakson (Cummins gensets), KALA Group — industrial sales into the same plants
Public signalQuoted in INDEF BUZZ (Jul 2024) on “Vision 500” dealer growth
Authority over a Stamped pilotNone at Indef. Useful as a referral source into North India plants
Connection1st-degree
  • Indef Manufacturing Ltd, CIN L29308MH2022PLC390286; demerged from Hercules Hoists Ltd and listed in 2025 (BSE 544364, NSE BAJAJINDEF). Bajaj group (Chairman Shekhar Bajaj).
  • Corporate office: 501-504 Shelton Cubix, CBD Belapur, Navi Mumbai. MD: Amit Bhalla. CFO: Bijay Kumar Agrawal. CS: Vineesh Vijayan Thazhumpal.
  • Subsidiary: Daedalus Lift & Access Equipments.

1.2 Revenue

FYBasisRevenueSource
FY24Standalone₹179.5 CrAnnual results
FY25Standalone₹176.7 Cr (consol. ₹178.6 Cr)Annual results
FY26Standalone₹195.7 Cr (consol. ₹207.7 Cr); PAT ₹26.1 CrAudited results

Working revenue range: ₹195–210 Cr FY26. Confidence: high. Matches the brief’s ₹196 Cr.

1.2a Scale & MSME

FieldValue
MSME classNot MSME (listed, Bajaj group; revenue under ₹250 Cr but group-owned) [~]
Customers namedApollo Tyres, IFGL Refractories, Eveready
Energy intensityAnnual report: “operations of the Company are not energy-intensive”

1.3 Plants

SiteAddressRole
Khalapur43/2B, Savroli-Kharpada Road, Khopoli 410202Hoist manufacturing/assembly
ChakanGat 118/17, Wasuli, Chakan MIDC Phase 2, Pune 410501Manufacturing/assembly
North office709, Aggarwal Millennium Tower-1, Pitampura, DelhiSales (Jangbahadur works from Lucknow)

1.4 Champion map

TypeNameRoleLinkedInEmailWhy
ConnectionJangbahadur SinghDy. Regional Manager Northhttps://www.linkedin.com/in/jangbahadur-singh-885179a9jangbahadur.singh@indef.com (inferred, low)Referral source
Sales leadDheeraj Kumar SinghHis manager [!]https://www.linkedin.com/search/results/people/?keywords=Dheeraj%20Kumar%20Singh%20IndefunknownWider North network
P&LAmit BhallaMDhttps://www.linkedin.com/search/results/people/?keywords=Amit%20Bhalla%20Indefindef@indef.com (published)Not a buyer for us
Maintenancename TBDKhalapur maintenance——Only if Indef itself is ever pursued
Generic———enquire@indef.com (verified)Fallback

Decision path: not applicable for a sale. Referral: Jangbahadur → his dealer/customer plant heads.

2. Energy profile

DISCOM (Indef’s own plants): MSEDCL (Khalapur, Chakan). Bill estimate ₹5–15 lakh/month per plant [~]: fabrication, machining and assembly of hoists; welding and small machining loads. Indef calls itself not energy-intensive, which fits.

Referral territory DISCOMs: UPPCL subsidiaries — PVVNL (west UP, Ghaziabad/Meerut), MVVNL (Lucknow), DVVNL (Agra/Kanpur dehat), PuVVNL (Varanasi/Gorakhpur), KESCo (Kanpur city); UPCL (Uttarakhand, Haridwar/Rudrapur). Those are where his crane customers sit.

3. Operations, equipment & digital stack

3.1a Machine inventory (Indef plants)

ClassPresent?Count / sizeOEMNotes
CNC turning / latheYes [~]unknown—Gears, shafts
VMC / HMCYes [~]unknown—Housings
HPDC / LPDC / GDCNo (castings bought) [~]———
ForgeNo (hooks likely bought or small) [~]———
Heat treatmentPossibly small (gears, chains) [~]———
Press / stampingSmall [~]———
WeldingYes——Crane girders
PaintYes [~]———

Not worth further mapping for a sale.

4. Stamped Energy fit analysis

  • ICP: fails the bill gate; Maharashtra; not energy-intensive. Fails as a direct customer.
  • Fit score: 2/10. Value is purely the referral network in UP/Uttarakhand heavy industry.

The strongest wedge is: a referral ask. Jangbahadur’s dealers sell hoists and cranes into North India forges, foundries, steel re-rollers and heat-treatment plants; two or three named plant heads from him are worth more than any pitch to Bajaj Indef itself.

4.6 Concern scores (1–10)

ConcernScoreWhoWhy
Energy / electricity bill2—Self-described not energy-intensive
Maintenance / uptime4Plant maintenanceAssembly plants
Production / dispatch6Plant headsOrder-driven
Overall efficiency5MDListed company, margin focus

4.7 Pitch sketch

To Jangbahadur: “Your dealers are inside the plants we want to help. Two or three names, mentioning you. If they become customers, they’ll know who sent us, and the plant heads may remember Indef kindly when the next crane order comes up.”

5. Before you reach out

  • Do not lead with a pitch to Bajaj Indef; the company says it isn’t energy-intensive.
  • Do not lead with “verified on the next bill”; use verified with evidence.
  • Discovery questions:
    • Which of his top 10 accounts run furnaces, forging, melting or rolling?
    • Any of them in Kanpur, Ghaziabad, Haridwar, Rudrapur, Lucknow?
    • Does he deal with plant heads or only purchase/maintenance?
    • Would his dealers allow a co-visit?
    • Is there a dealer meet where Stamped could get 10 minutes?
    • Is there a referral expectation (fee, reciprocal leads)?

6. Risks, flags, controversies & sources

6.1 Risks & controversies

  • Not a buyer: Bajaj Indef’s own plants are small energy users in Maharashtra; referral value depends on Jangbahadur’s willingness to share customer names, which some sales people won’t do.
  • Email inferred with low confidence: company email pattern unclear (CS uses initials, e.g. vvt@indef.com). Prefer LinkedIn DM.
  • Controversies: none found (searched: “Indef Manufacturing” / “Bajaj Indef” + SEBI / penalty / lawsuit / labour). Bajaj group companies have unrelated past matters; nothing specific to Indef.

6.2 Data quality flags

  • Manager name (Dheeraj Kumar Singh) from LinkedIn references [!].
  • Plant bills are estimates.

6.3 Sources consulted