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SME100 — North India Priority
Deep research dossier

LNM Auto Industries Pvt Ltd

Exhaustive Stamped-relevant company + CRM + energy + bill-validation intel for LNM Auto — SME100 2019 Tier A forge/HT manufacturer; extends 22-lnm-auto.

8/10 ICP fit
DHBVN DISCOM
ISO 50001 ✓ Energy mgmt
Faridabad Plant
SME100 — North India Priority NCR / UP / PB / HP
Bill band

₹38.61 Cr** `[Tracxn / lead research]` — growth-phase borrowing |

Entry angle

** **One Sector 59 site with forging, die casting and heat treatment on a single DHBVN HT point — identify which process family drives recorded MD, assign one production-safe stagger or idle-load action to a named owner, and verify the movement on the next DHBVN invoice within 90 days without new hardware or PLC…

!
Top flag

Confirm bill band on first call

Primary champion Sandeep Mall Managing Director

How to use this dossier: LNM Auto is a single-campus, owner-led Faridabad precision-engineering supplier with forging, die casting, machining and sealed-quench heat treatment under one roof — not a multi-plant group. Stamped wins here by speaking forge/press MD overlap, furnace preheat and setback timing, die-casting hydraulic idle, quench-pump and compressor baseload, tied to DHBVN HT invoice verification. Read §2.5 (bill validation) and §3.1 (process loads) before outreach. Legal name LNM Auto Industries Private Limited (CIN U34100HR1989PTC030772). Extends 22-lnm-auto — do not contradict prior facts; SME100 2019 award and DHBVN bill-validation depth are new in this file.


1. Company overview & snapshot

FieldDetail
Legal nameLNM Auto Industries Private Limited
CINU34100HR1989PTC030772
Incorporation28 December 1989 (36+ years)
ROCRoC-Haryana / Delhi jurisdiction
ListingUnlisted private company
Registered / plant addressPlot No. 228-D, HSIIDC Industrial Estate, Phase-II, Sector 59, Ballabgarh/Faridabad, Haryana 121004
GSTIN06AAACL2400N1ZS [IndiaMart]
IEC05950***** (partial per directories)
Industry (MCA NIC)Manufacture of motor vehicles [MCA classification — treat as auto-components engineering]
StatusActive
Authorized capital₹70,00,000
Paid-up capital₹51,40,000 [Falcon Ebiz / MCA aggregators]
Open charges₹38.61 Cr [Tracxn / lead research] — growth-phase borrowing

Promoter / director group (Mall family):

NameDINRoleAppointmentNotes
Sandeep Mall003514453Director / Managing Director28 Dec 1989Primary commercial + ops contact; Nagpur Univ engineering grad; 32+ yrs at LNM per LinkedIn
Sameep MallDirector26 Nov 2015Family board
Divyansh Mall08336536Director12 Dec 2022Next generation
L. N. MallChairman (not current MCA director in public extracts)FounderListed on IndiaMart as chairman; lnmall@lnmauto.com; 35+ yrs experience narrative
Laxmi Narain MallPast directorFounder generationListed as past director in lead research

Related entities: No public subsidiaries or JVs found. Single-site operator until prospect confirms otherwise.

Duplicate campaign note: Prior Stamped dossier 2026-07-best-prospects-band-a/22-lnm-auto — same company, same champion, same address. This SME100 file adds award context, DHBVN bill-validation mechanics, and expanded energy/process appendices.

1.2 What they make & where money comes from

LNM Auto is a precision-engineering and auto-components manufacturer marketing integrated capability across mechanical and thermal processes at one HSIIDC campus.

Process portfolio (public website + FIA):

ProcessCapability (public)End-use examples
Precision forgingOpen and closed die; closed die up to 30 kg [website]Mining, agriculture, automotive, heavy machinery
Die castingIn-house die casting cells [website]Automotive and industrial cast components
CNC machiningPrecision finishingForged/cast part completion
Heat treatmentSealed-quench; normalizing, carburizing, quenching/tempering, induction hardening, nitriding, shot blasting [HT page]Automotive-grade thermal processing
Surface treatmentSupport processes [website]Corrosion / finish
WarehousingOn-site storage [lead research]Export / OEM logistics

End markets: Automotive, mining, construction, consumer durables, general engineering [website, FIA, IndiaMart].

Export narrative:

ClaimSourceConfidence
95% export exposureWebsite homepage counters[!] verify — site includes placeholder marketing blocks
23+ countriesWebsite[!] verify on call
Export = YesFIA member profileLikely
IEC registeredIndiaMartVerified pattern

Scale & financials:

MetricValueSourceConfidence
Revenue FY2024₹72.2 CrTracxn / lead research[dir]
Revenue FY2025₹60.8 CrThird-party financial data cited in July dossier[dir]do not contradict; use range ₹61–72 Cr
EBITDA growth FY2024+9.81% YoYLead research[dir]
Employees~54MCA / lead research[dir]
Turnover band (IndiaMart)₹25–100 CrIndiaMart CEO field[dir]
FIA categoryMediumFIA FaridabadVerified listing

Certifications (public):

StandardStatusStamped implication
IATF 16949:2016Claimed websiteAutomotive OEM discipline — traceability, process control; energy not core but ops rigor exists
ISO 14001Claimed websiteEnvironmental management — do not lead ESG; may have utility data habit
ISO 45001Claimed websiteSafety culture — prescriptions must pass metallurgical + safety gate
ZED GoldLead research / directoriesMSME excellence — aligns with SME100 narrative
ISO 50001Not foundGap — Stamped as continuous M&V
PAT (BEE)Not applicableAuto-components forge not typical PAT DC

Competitive position: Mid-market NCR auto-components supplier with integrated forge + cast + HT — differentiated vs single-process job shops; smaller than Rico/Rockman-tier but faster decision path than tier-1 listed suppliers.

1.3 Plants, addresses & footprint

Single manufacturing site (Stamped pilot default):

SiteAddressRoleDISCOMPilot priority
LNM Auto — Sector 59Plot 228-D, HSIIDC Industrial Estate, Phase II, Sector 59, Faridabad 121004Forging, die casting, machining, heat treatment, warehousingDHBVN (Dakshin Haryana Bijli Vitran Nigam)#1 and only

Address variants (reconcile on first call):

SourceVariant
FIA228-D, HSIIDC Ind. Estate, Sector 59, Faridabad-121004
IndiaMartSector 59, Faridabad
TracxnPlot 228 D, Phase-II Sector 59
Website contactFaridabad, Haryana

Phone / fax (FIA verified):

TypeNumber
Landline+91-129-4083566
Landline+91-129-4101566
Fax+91-129-4062566

Non-manufacturing locations: None public. Treat as single-campus account.

Recommended pilot site: Sector 59 main HT incomer — confirm whether forge, die cast and heat-treat share one connection or department sub-feeders exist.

1.4 Leadership & CRM map

Tier 0 — Board & owners (economic / policy)

NameTitleOutreach roleContact
Sandeep MallManaging DirectorPrimary sponsor — P&L + ops in onesandeep@lnmauto.com · https://www.linkedin.com/in/sandmall
L. N. MallChairman (legacy)Founder escalation; finance narrativelnmall@lnmauto.com [IndiaMart — verify]
Sameep MallDirectorFamily governanceVia Sandeep
Divyansh MallDirectorNext-gen; ops/digital curiosity possibleVia Sandeep

Tier 1 — Operations & plant technical

NameTitleScopeSignal
Dheeraj SharmaHead of Quality AssuranceIATF/quality gate for any process changehttps://in.linkedin.com/in/dheeraj-sharma-04b875176
Electrical in-charge[TBD name]DHBVN bill, MD, PFDiscover on call — likely no VP Energy
Heat-treatment lead[TBD — raja@lnmauto.com cited July dossier]Furnace scheduling, metallurgy guardrailsVerify email still current
Plant head / maintenance[TBD]Press sequencing, compressorsOwner may be this person

Tier 2 — External / association

EntityRole
Faridabad Industries Association (FIA)Member id 151; Sandeep listed MD
HSIIDC Sector 59 clusterPeer plants for reference bills [~]

Decision path for 90-day pilot:

  1. Economic + ops sponsor: Sandeep Mall (MD) — single call culture at ~54 employees.
  2. Technical co-champion: Electrical in-charge + heat-treatment or maintenance lead.
  3. Quality gate: Dheeraj Sharma if prescription touches furnace cycles or metallurgy.
  4. Commercial fee: Sandeep approves directly if bill band qualifies; no board layer expected.

1.5 Recent news (24 months) & timing for Stamped

DateEventStamped implication
31 Jul 2019India SME 100 Award — national ceremony; MD Sandeep Mall acceptedCampaign anchor — peer cohort with Mitsuchem, Max Spare, Smith Structures
2015–16 & 2019–20India SME Achiever Award — selected from 41,000+ nominations (company blog Jul 2025)Sustained MSME excellence narrative — lead with ₹ bill, not award replay
31 Jul 2025Company blog reposting SME Achiever historyRecent brand refresh — timing OK for “SME100 winners still leak on DHBVN MD” hook
20 Aug 2024Independence Day celebration at plantActive ops; employee engagement
Website refreshGlobal exporter positioning; integrated infrastructure pagesProcess mix confirmed; some placeholder metrics [!]
2025–26No public capex / expansion press foundStable operator — proof-run friendly, not commissioning chaos
FY2025 revenue dip₹60.8 Cr vs ₹72 Cr FY24 [dir]Margin pressure → owner receptive to controllable cost if bill supports ROI

Outreach timing: Now (Aug 2026) — post-monsoon production steady; before festive shutdown [~] Oct–Nov. Avoid year-end audit freeze Mar if possible.

SME100 campaign hook (use once, then pivot to bill): “You were picked from 41,000 nominations for manufacturing excellence — we’d like to see if the DHBVN bill still has an avoidable MD line nobody owns.”


2. Energy profile

DISCOM / supply: Dakshin Haryana Bijli Vitran Nigam Limited (DHBVN) — Faridabad / Ballabgarh HSIIDC Sector 59 is unambiguously DHBVN territory (not UHBVN). Confirm HT vs LT and 11 kV vs 33 kV on bill header.

2.1 Bill band, tariff & demand

No public BRSR or annual report — all rupee figures [~] until HT bills obtained.

Revenue-to-electricity heuristic (forge + die cast + HT):

AssumptionValue
Revenue (working)₹61–72 Cr/yr
Electricity cost intensity1.0–2.5% of revenue for integrated forge/HT mid-market [industry ~]
Annual electricity spend₹0.61–1.80 Cr/yr
Monthly electricity spend₹5–15 L/month [~]consistent with July dossier

ICP gate (₹30L/month HT minimum): Unverified / likely FAIL at lower bound — treat as Tier A strategic with bill qualification required. Fit 8/10 reflects process fit and decision speed, not confirmed bill size.

Connected load hypothesis [~]:

AreaEst. connected kWNotes
Forging presses / hammers400–800Closed die up to 30 kg; open forge
Die casting cells200–500Hydraulic + melting/holding [if electric]
Heat-treatment furnaces (electric aux)150–400Sealed quench, induction; fuel furnaces excluded from kWh
CNC machining100–250Multiple spindles
Compressors100–250Shop air — classic idle leak
Quench pumps / cooling80–200HT support
Lighting/HVAC/office40–80Secondary
Total connected1.0–2.5 MWSingle-campus

Contract demand hypothesis [~]:

ScenarioContract kVARecorded MD kVAImplied bill band
Low800–1,200600–1,000₹4–8 L/mo — below ICP
Mid1,200–2,000900–1,600₹8–15 L/mo — borderline
High2,000–3,5001,600–2,800₹15–28 L/mo — approaches gate
Upper (if underestimated)3,500+2,800+₹28 L+/mo — ICP pass

DHBVN HT Industrial tariff (FY 2025-26 — HERC order 28 Mar 2025, DHBVN Circular D-04/2025 dated 11 Apr 2025):

ComponentRate [approved FY25-26]Notes for LNM
Fixed / demand charge₹290/kVA/month of contract demandAt 1,500 kVA → ₹4.35 L/mo fixed alone
Energy charge (HT Industry, 11 kV)~409 paise/kWh base + FC + duty + surcharges [~]Effective ₹6.50–8.50/kWh all-in common
Excess demand penalty₹120/kVA on excess over contract [legacy schedule ref]Plus 25% surcharge if >5% over contract on some schedules
Power factorIncentive/penalty vs 0.90–0.95 standardForging/induction loads — verify on bill
ToD / ToUD-22/2025 ToD circular Nov 2025Night rebate windows — furnace preheat opportunity
FSA / fuel surchargeVariable monthlyTrack trend line on bill
Electricity duty (Haryana)As notifiedAdds ~₹0.40–0.60/kWh [~]

CMD/MD hypothesis [~]:

EventIncremental kVADemand ₹ impact @ ₹290/kVA
Press + furnace simultaneous start200–400₹58,000–1.16 L/month if MD ratchets
Quench pump + compressor + press150–300₹43,500–87,000/month
Full shift morning ramp (uncoordinated)300–600₹87,000–1.74 L/month

Multi-feeder risk: If forge and HT on separate HT connections, MD multiplies — ask early. If single incomer, Stamped maps internal feeders only if sub-metered.

Penalty exposure: PF <0.90, MD exceedance after production ramp, ToD peak starts, low load factor with high contract demand.

2.2 Generation, fuel & renewables

SourceStatusNotes
Grid (DHBVN HT)Primary expected>85% of plant electricity [~]
Diesel generatorsLikely backupQuality / outage — confirm kVA; AMF misconfig can distort interval data
PNG / LPG / oil — heat treatmentLikely significantCarburizing/sealed quench may be fuel-dominantdo not attribute fuel cost to electric savings
Solar rooftopNot disclosedHaryana net metering exists — confirm
Open access / PPANo public mentionUnlikely at ₹5–15L band
Captive powerNone foundPure DISCOM buyer = bill-verification friendly

Critical discovery: Electric vs fuel split for heat treatment — July dossier landmine preserved: if furnaces are gas-fired, pivot prescriptions to quench pumps, compressors, induction (if electric), machining, press sequencing.

2.3 EnMS, PAT, ISO, BRSR

FrameworkStatusDetail
IATF 16949Certified (claimed)Process discipline; not energy-native
ISO 14001Certified (claimed)EMS exists at policy level — verify utility review cadence
ISO 45001Certified (claimed)Safety sign-off on furnace prescriptions
ZED GoldCited lead researchMSME excellence
ISO 50001Not foundStamped as continuous EnMS substitute
PAT (BEE)N/ANot designated consumer
BRSRN/A — unlistedNo SEBI mandate
Internal energy trackingUnknownLikely monthly bill + machine HMIs — no public EMS

2.4 Likely ₹ leak categories (hypothesis)

Leak categoryMechanism at LNMEst. savings band [~]
Coincident press + furnace startForge and HT ramp overlap on morning shift₹50k–1.5L/mo MD
Furnace preheat / setback disciplineSealed-quench holds temp between batches5–12% HT-electric aux
Die-casting hydraulic idleMachine pump runs between cycles5–10% DC electric
Compressed air leaks / off-shift pressureForge + cast + blast air5–15% CA kWh
Quench pump run-hoursPump runs after batch complete3–8% HT support kWh
CNC spindle + coolant idleMachining between forge/HT queues3–7% machining kWh
PF driftInduction + motor loads1–3% if penalty zone
ToD misalignmentHeat-up in peak surcharge window2–4% energy cost
Contract demand oversizeSanctioned high vs actual MDFixed ₹ drag

2.5 Bill validation — DHBVN HT invoice mechanics (mandatory pre-pilot)

This section extends the July dossier’s qualitative bill ask with line-by-line validation protocol for Stamped CRM and first-call credibility.

2.5.1 Documents to collect (minimum)

#DocumentRedaction OK?Purpose
112 consecutive DHBVN HT billsYes — hide account number if neededTrend MD, kWh, PF, ₹
2Sanction / connection agreementPartialContract demand kVA, tariff category
3Latest meter reading sheetYeskWh/kVAh/kW max demand
4Single-line diagram or panel photoInternalFeeder map
5Shift schedule + HT batch calendarInternalNormalise comparisons
6Fuel bills for HT furnaces (if applicable)PartialSplit electric vs fuel savings claims

Gate rule: Do not quote ₹ savings % until items 1 + 2 + 5 received.

2.5.2 DHBVN HT bill line-item map (what Stamped parses)

Bill line (typical label)FieldValidation question
Consumer / account nameLegal entityMatches LNM Auto Industries Private Limited?
Supply voltage11 kV / 33 kVTariff surcharge differs
Tariff categoryHT Industrial / othersCorrect schedule applied?
Billing periodFrom–to datesAlign to production calendar
Contract demandkVAvs connected load — oversize?
Recorded maximum demandkVA or kWPeak 30-min window driver
Billable demandkVAmax(actual MD, 65% contract, 100 kVA) [verify HERC rule on bill]
Demand charges= billable kVA × ₹290 [FY25-26]
Energy chargeskWh or kVAh × rateEffective ₹/kWh
ToD / TOD adjustment₹ +/-Slot compliance
Power factorPF + incentive/penalty ₹Induction/furnace aux
Fuel cost adjustment (FCA/FSA)Monthly variable — strip for M&V
Electricity dutyState levy
Surcharges / rebatesMD exceedance, etc.
Total amount payableOwner P&L line

2.5.3 Worked bill examples (three scenarios)

Scenario A — Low band [~] (below ICP):

AssumptionValue
Contract demand1,000 kVA
Billable demand850 kVA
Demand charge850 × 290 = ₹2,46,500
Energy450,000 kWh × ₹7.20 = ₹32,40,000
PF penalty₹15,000
FCA + duty + misc₹1,50,000
Total~₹36.5 lakh/month

At this level, ICP pass but tight — pilot fee must stay lean.

Scenario B — Mid band [~] (July dossier center):

AssumptionValue
Contract demand1,500 kVA
Billable demand1,200 kVA
Demand charge1,200 × 290 = ₹3,48,000
Energy750,000 kWh × ₹7.40 = ₹55,50,000
PF / ToD / penalties net₹40,000
FCA + duty + misc₹2,50,000
Total~₹61.9 lakh/month

ICP pass — standard Band A pilot economics.

Scenario C — High band [~] (if load underestimated):

AssumptionValue
Contract demand2,500 kVA
Billable demand2,100 kVA
Demand charge2,100 × 290 = ₹6,09,000
Energy1,200,000 kWh × ₹7.60 = ₹91,20,000
PF / ToD / penalties net₹80,000
FCA + duty + misc₹4,00,000
Total~₹1.02 Cr/month

Strong ICP pass — unlikely without confirmation; do not assume.

2.5.4 Bill validation worksheet (CRM copy-paste)

LNM Auto — DHBVN Bill Validation
Period: __________ to __________
Legal name on bill: __________________________
Connection no.: __________  Voltage: __________ kV

Contract demand (kVA):     _______
Recorded MD (kVA):         _______
Billable demand (kVA):    _______
Demand charge (₹):        _______

Energy units (kWh):       _______
Energy charge (₹):        _______
Effective ₹/kWh:          _______  (= energy ₹ / kWh)

PF recorded:              _______
PF incentive/penalty (₹): _______

ToD adjustment (₹):       _______
FCA/FSA (₹):              _______
Electricity duty (₹):     _______
Other surcharges (₹):     _______

TOTAL BILL (₹):           _______

Production context (shifts / tons / batches): ________________
Outage or holiday in period? Y/N  ____________
Comparable to prior month? Y/N  ____________

Qualification:  [ ] Pass ≥₹30L   [ ] Borderline ₹15–30L   [ ] Fail <₹15L

2.5.5 Normalisation rules (avoid false savings claims)

RuleApplication
Same output compareDo not compare high-forge month to holiday month
WeatherMonsoon may shift HT load mix — note ambient
Fuel/electric splitSeparate gas furnace therms from kWh
DG overlapExclude AMF test windows from grid MD attribution
Tariff changeApr 2025 FY26 tariff step — compare YoY only with adjustment
One-off MD spikeSingle event vs sustained pattern — need 2 billing cycles

2.5.6 Qualification decision tree

Two DHBVN bills received?
  NO → stay Discovery; SME100 hook only
  YES → Average total ₹/month?
    < ₹15L → Tier C treatment; product-learning or defer
    ₹15–30L → Tier B; qualify on call; lean pilot
    ≥ ₹30L → Tier A active; proceed 90-day scoping
         → Electric HT dominant?
           NO (fuel HT) → pivot to aux + forge + compressors
           YES → map furnace/press boundary

2.5.7 Stamped verification ledger (post-prescription)

WeekPrescriptionOwnerProduction guardExpected bill lineActual next bill
1Stagger press starts 08:00→08:12MaintNo dispatch slipMD ↓[fill]
2Compressor unload off-shiftEleckWh ↓ nights[fill]

3. Operations, equipment & digital stack

3.1 Process flow & critical loads

Integrated process route (typical part [~]):

Raw stock → Forge (open/closed die) → Machining → Heat treat (normalize/carburize/quench) → Shot blast → Dispatch
              ↘ Die cast (alternate route) ↗

Forging (electric loads):

AssetEst. kWMD riskStamped lever
Closed die press (≤30 kg)200–600HighStagger starts; avoid overlap with HT ramp
Open forge hammer / press150–400HighShift sequencing
Induction billet heater (if used)100–300HighMatch press schedule
Furnace preheat (forge side)50–150MedSetback between jobs

Die casting (electric loads):

AssetEst. kWMD riskStamped lever
DC machine (hydraulic)40–120 eachMedPump idle; hold temperature
Melting/holding (if electric)80–200HighConfirm fuel vs electric
Extraction / cooling20–60MedRun with cell interlock

Heat treatment (mixed fuel/electric):

Process (public HT page)Likely energy typeStamped lever
NormalizingFuel or electricPreheat timing
CarburizingOften fuelElectric = aux fans/pumps
Sealed quenchFuel + electric quenchQuench pump hours
Quenching & temperingMixedBatch sequencing
Induction hardeningElectricCoil idle; PF
NitridingOften electric heatedHold setpoints
Shot blastingElectric motorRun tied to batch

Machining:

AssetEst. kWStamped lever
CNC lathe / VMC15–40 eachSpindle idle; coolant pump
Grinding10–30Queue with HT release

Utilities (shared):

AssetEst. kWStamped lever
Air compressors75–200 totalPressure setpoint; leak survey
Cooling water pumps40–120Interlock with batch
Shop ventilation / dust30–80Off-shift shutdown
EOT crane50–100Avoid lift during press inrush

Critical loads ranked by kWh + MD impact [hypothesis]:

  1. Forging presses + induction (if present)
  2. Heat-treatment electric aux (quench, induction, fans)
  3. Die-casting cells
  4. Compressors
  5. CNC machining fleet
  6. Shot blast

3.2 Shifts, seasonality, production pattern

PatternDetail
ShiftsLikely 1–2 shifts at ~54 employees [~]
Batch characterHT batches + forge orders — discrete, not continuous chemical
SeasonalityAuto/mining demand cycles; Q4 OEM slowdown possible
MaintenanceAnnual shutdown [~] 2–5 days — exclude from M&V
Export logisticsBatch dispatch pressure — don’t threaten delivery dates

MD peak window hypothesis: 07:00–09:00 — presses, furnaces, compressors, quench systems start for day shift without coordination.

3.3 Automation, metering, SCADA/EMS/DCS

LayerMaturityStamped entry
Machine PLCs / HMIsWebsite claims automation + robotic gantriesRead-only if exposed
Central SCADA/EMSNot publicPath B: bill + main HT + manual shift log
Sub-meteringUnknownAsk forge vs HT feeders
Furnace controllersLikely OEM panelsObserve setpoints; no PLC writes
Quality labIATF routineDheeraj Sharma gate for process changes

Path A vs Path B:

PathWhenData source
ADHBVN AMR / interval export available15-min kW + bill
BBill-only start (likely at this scale)Monthly MD + shift calendar + feeder photos

3.4 Capex / tech projects affecting energy

ProjectStatusEnergy impact
Website automation narrativeOngoingPartial instrumentation
ZED / ISO certificationsCompletedNo ISO 50001
SME100-era growthHistoricalNo 2025 expansion press
Open charges ₹38.6 CrActive borrowingPossible machine adds — ask if recent

4. Stamped Energy fit analysis

4.1 ICP scorecard

CriterionAssessmentPass?
Bill ≥ ₹30L/month HT₹5–15L estimatedunverifiedUnknown / likely borderline
GeographyFaridabad, Haryana — core NCRPass
Revenue ₹300–5,000 Cr₹61–72 CrBelow typical enterprise — owner-led mid-market
VerticalAuto-components forge/HTPass
Process loadsForge + DC + HT + machiningPass
Decision speedOwner MDPass
Data maturityNo ISO 50001; possible HMIsPath B likely
DISCOMDHBVN HTPass
SME100 / strategic listIndia SME 100 2019Pass — campaign Tier A

4.2 Fit score rationale

Fit score: 8/10

FactorWeightScoreRationale
Bill size25%5May sit below ₹30L gate — must validate
Process fit25%10Triple-play forge/DC/HT on one meter
Champion access15%9Sandeep Mall direct; FIA email verified
Commercial urgency15%7Revenue dip FY25; export price pressure
Data path10%6Likely bill-first; limited public EMS
Geography10%10Faridabad — home NCR cluster
Strategic / SME10010%9Tier A campaign + July band-a continuity
Risk10%8Clean profile; fuel/electric split risk

−2 points: Unproven bill band; possible fuel-dominant HT; small team bandwidth.

4.3 Wedge (parser-critical)

The strongest wedge is: One Sector 59 site with forging, die casting and heat treatment on a single DHBVN HT point — identify which process family drives recorded MD, assign one production-safe stagger or idle-load action to a named owner, and verify the movement on the next DHBVN invoice within 90 days without new hardware or PLC writes.

4.4 Objections & competitors

ObjectionResponse
”We’re too small for this""Two redacted bills first — if band doesn’t support ROI, we stop."
"Heat treat is gas, not power""Then we target quench pumps, compressors, presses — still on your DHBVN bill."
"We already watch the bill""We tie MD to a shift event and name who changes tomorrow — not a dashboard."
"IATF won’t allow furnace changes""Metallurgy gate with your QA head — reversible operational tweaks only."
"Export customers audit us""M&V appendix for OEM files — optional after proof.”
EMS vendor”We’re not EMS — bill-linked prescriptions + evidence ledger.”

4.5 Pilot design

ElementProposal
SitePlot 228-D, Sector 59 — main HT incomer
ScopeOne HT connection; top 3 feeders if sub-metered (forge / HT / utilities)
Duration90-day proof (60-day kill/go)
Fee₹1.5–3L [~] if bill ₹15–30L; standard Band A if ≥₹30L
Success≥8% verified on targeted bill line OR ≥₹1.2L/yr annualised [~]
Kill<5% after 60 days with bills + shift logs
RolloutN/A single site
ChampionSandeep Mall + electrical in-charge
Quality gateDheeraj Sharma if HT-touching

5. Before you reach out

5.1 Discovery checklist

  • Obtain 12 months DHBVN HT bills — run §2.5 worksheet
  • Confirm legal billing entity = LNM Auto Industries Private Limited
  • Confirm single vs multiple HT connections
  • Map electric vs fuel for carburizing / sealed quench / normalize
  • Identify electrical in-charge name and mobile
  • Verify raja@lnmauto.com or current HT lead email
  • Ask shift pattern and typical 07:00–09:00 start sequence
  • Ask sanctioned contract demand kVA vs last 6 mo recorded MD
  • Check PF penalty lines last 12 months
  • Confirm no recent solar/OA project in flight
  • Validate Sandeep Mall still MD (FIA current)
  • Ask sub-metering: forge / HT / DC feeders?
  • Document FY25 revenue context — owner sensitivity to margin

5.2 Do not lead with

  • Do not lead with dashboards, AI buzzwords, or ESG-first pitch
  • Do not cite 95% export / 23 countries without confirmation — website placeholders exist
  • Do not promise furnace metallurgy changes — ops + QA own that
  • Do not assume ₹30L+ bill — qualify first
  • Do not contradict ₹60.8 Cr FY25 vs ₹72 Cr FY24 — treat as real variability
  • Do not reference outdated Band B-only framing without SME100 Tier A context

5.3 Opening hooks (email / call / WhatsApp)

Email hook: “SME100 forge + HT on one DHBVN meter — I’d check press/furnace overlap on two bills before proposing anything.”

Call hook: “Forty seconds: we assign one stagger or idle-load fix to your electrical owner and verify MD on the next DHBVN invoice — no hardware.”

WhatsApp hook: “Sandeep ji — Utso, Stamped Energy. Curious if Sector 59 still tracks energy bill-to-bill or live. Read-only pilot, 90 days.”


6. Risks, flags, controversies & sources

6.1 Integrity / controversy / regulatory (search explicitly)

Searches conducted (Aug 2026): "LNM Auto Industries" fraud; "LNM Auto" NGT; "LNM Auto" PCB Haryana; "LNM Auto" lawsuit; "Sandeep Mall" LNM; "LNM Auto" labour dispute; "LNM Auto" GST; promoter Mall controversy.

CategoryFinding
Fraud / scamNone found
NGT / HSPCB noticesNone found specific to LNM Auto
Labour disputesNone found
Tax / ED raidsNone found
Product liability / recallNone found
Promoter governanceFamily private company; 3 active directors
Customer concentrationExport/OEM mix unverified — ask

Conclusion: Clean public profile suitable for outbound.

6.2 Data quality flags

  • Website placeholder counters (95% export, etc.) — [!] unverified marketing
  • Revenue variance ₹60.8–72 Cr across sources — use range; don’t pick one for savings math
  • Chairman L. N. Mall on IndiaMart but not always in MCA director extract — generational handoff narrative
  • Bill band ₹5–15L is inference — Band A tier is strategic/campaign, not bill-proven
  • Heat-treatment fuel split unknown — largest technical risk to wedge
  • raja@lnmauto.com — cited July dossier; must re-validate

6.3 Sources consulted


Appendix A — SME100 2019 campaign context (extended)

A.1 Award facts (public)

FieldDetail
AwardIndia SME 100 Award 2019
Ceremony date31 July 2019 (company blog)
Presenter contextNational ceremony; dignitaries and industry leaders [company narrative]
AcceptanceSandeep Mall, Managing Director
Criteria citedManufacturing excellence, innovation, global export performance
Repeat recognitionIndia SME Achiever Award for 2015–16 and 2019–20
Selection pool41,000+ nominations (2025 blog repost)

A.2 Campaign cohort peers (Stamped SME100 2019 file set)

#CompanyProcess kinship to LNM
04Mitsuchem PlastThermal + hydraulic — different vertical
08Max SparePress + thermal — rubber vs metal
03Smith StructuresMD overlap — welding vs forge
15LNM AutoForge + HT integrated

Outreach angle (one line): “Same SME100 cohort as Mitsuchem and Max Spare — we check whether Faridabad MD still has an unowned line item.”

A.3 What SME100 does NOT prove

Not provenStamped action
Monthly kWhRequest bills
ISO 50001Don’t assume EnMS
Bill ≥ ₹30LValidate §2.5
Electric-dominant HTAsk fuel split
Recent capexNo press found

Appendix B — DHBVN tariff deep reference (FY 2025-26)

B.1 Regulatory basis

DocumentDateSubject
HERC Order28 Mar 2025Distribution and Retail Supply Tariff FY 2025-26
DHBVN D-04/202511 Apr 2025Schedule of tariff w.e.f. 01 Apr 2025
DHBVN D-22/202527 Nov 2025ToD/ToU and night concessional tariff

B.2 HT industrial demand charge

₹290/kVA/month of contract demand for HT supply at 11 kV (FY 2025-26 circular).

Billing demand definition (typical Haryana HT): Higher of:

  • Actual recorded MD during billing period (30-minute integration), or
  • 65% of contract demand, or
  • 100 kVA minimum

Verify exact formula on LNM’s bill — DISCOM implementation varies by meter type.

B.3 HT industrial energy charge

Base energy ~409 paise/kWh at 11 kV for industrial HT (excluding FC, duty, ToD).

Voltage surcharges (legacy cross-check): Lower voltage → higher effective rate; confirm supply level.

B.4 ToD opportunity (D-22/2025)

SlotTypical windowStamped use for LNM
Off-peak / night rebate00:00–06:00 [verify circular]Furnace preheat; compressor refill
Peak surchargeEvening peak [verify]Avoid press bank start

Caution: ToD only material if LNM on ToD-enabled tariff — read bill header.

B.5 Power factor

Standard 0.90 lag often assumed if no compatible meter. Induction hardening and motor loads — check PF incentive/penalty ₹ line monthly.

B.6 Open access surcharge

If LNM ever moves to OA: 30 paise/unit surcharge cited for HT industrial OA consumers in HERC order — not current expected path.


Appendix C — Bill validation scenarios (extended tables)

C.1 Scenario matrix — annual spend

ScenarioMonthly ₹Annual ₹ICP
A Low5 L60 LFail
B Low-mid8 L96 LFail
C Mid12 L1.44 CrBorderline
D Mid-high18 L2.16 CrBorderline/pass
E Pass32 L3.84 CrPass
F High50 L6.0 CrPass

C.2 Savings sensitivity (Scenario C — ₹12L/mo)

Improvement %Monthly ₹Annual ₹
5%60,0007.2 L
10%1,20,00014.4 L
15%1,80,00021.6 L
20%2,40,00028.8 L

90-day target at Scenario C: ≥₹60k/month verified = meaningful for owner.

C.3 MD-only savings illustration

If coordinated stagger avoids 250 kVA MD ratchet for one month:

  • Demand saving: 250 × ₹290 = ₹72,500/month
  • Plus avoided excess demand penalty if applicable
  • Total MD mechanism often > pure kWh tuning at forge sites

C.4 kWh-only savings illustration

50,000 kWh/month avoided at ₹7.40/kWh effective = ₹3.70 L/month

Requires production-normalised comparison.


Appendix D — Forging energy engineering notes

D.1 Closed die forging SEC [industry ~]

Part massSEC kWh/kgNotes
0.5–2 kg0.3–0.8Automotive links
2–10 kg0.5–1.2
10–30 kg0.8–1.8Upper website claim range

At 5,000 tons/yr forge output [~] and 1.0 kWh/kg: 5 GWh/yr forge electric — likely high if fuel billet heating; adjust after discovery.

D.2 Press start inrush

Press classConnected kWInrush kVA [~]
630 ton200350–500
1000 ton350600–900
Two presses + billet heater500+800–1200 MD risk

Prescription template: “Press-2 start 15 min after Press-1 at steady state — owner: Maint — verify MD line next bill.”

D.3 Induction billet heating

If present: 200–400 kW continuous during production; 50–100 kW idle if not setback.


Appendix E — Heat treatment energy engineering notes

E.1 Sealed quench furnace (typical)

ComponentEnergy typekW electric [~]
Radiant tubes / burnersGas5–15 (fans, controls)
Quench oil circulationElectric30–75
Atmosphere circulationElectric15–40
Elevator / loadersElectric10–25

E.2 Carburizing cycle

Long soak → high gas cost; electric aux runs entire cycle — idle between batches wastes electric aux even when gas lowered.

E.3 Induction hardening

100–300 kW per station; high PF sensitivity; excellent Stamped target if process is material share of bill.

E.4 Shot blasting

75–150 kW per machine; often left running between batches — tie to batch signal.


Appendix F — Die casting energy notes

F.1 Hydraulic machine idle

Classic leak: 30–45% of machine electric to hydraulic pump at idle [industry ~].

Prescription: Enable sleep / pump unload between cycles — verify with DC supervisor.

F.2 Holding furnace (electric)

If electric: 80–150 kW — schedule to production queue.


Appendix G — Compressed air & cooling

G.1 Compressor register [hypothesis]

TagTypekWNotes
COMP-01Screw main90–132Base load
COMP-02Backup45–75Alternate
DryersRefrigerated5–15Run with comp

Leak survey ROI: 10% of CA kWh common — at 150 kW avg ₹80k–1.2L/mo [~].

G.2 Cooling water

Quench and DC cooling pumps — interlock to batch complete.


Appendix H — Equipment register (hypothesis — confirm on site)

#AssetQty [~]kW eachMDOwner [~]
1Closed die press2–4200–400HighForge sup
2Open forge hammer1–2150–300HighForge sup
3Induction heater0–2150–300HighForge
4Die casting cell2–460–120MedDC sup
5Sealed quench furnace1–350–150 elecMedHT lead
6Induction hardening1–2100–250HighHT lead
7Shot blast1–275–150MedHT
8CNC VMC/lathe6–1515–35LowMachining
9Compressor275–132HighMaint
10Quench pump skid2–422–55MedHT
11EOT crane1–250–100MedMaint
12DG set1500 kVAN/AElectrical

Appendix I — 90-day pilot runbook (Sector 59 / DHBVN)

I.1 Phase 0 — Pre-pilot (weeks −2 to 0)

DayActivityOwner
1Sandeep kickoff — scope + metallurgy guardMD
2Collect 6 DHBVN bills + sanction letterElectrical
3Complete §2.5 worksheetStamped
4Shift + batch calendar templateProduction
5Go/no-go on bill bandSandeep + Stamped

I.2 Phase 1 — Baseline (weeks 1–2)

Capture: billing period MD, shift tons, HT batch count, outages, ambient.

I.3 Phase 2 — Prescribe (weeks 3–8)

WeekFocusExample action
3MDStagger press starts
4HT auxQuench pump stop after batch
5CAOff-shift pressure down 1 bar
6DCHydraulic sleep enable
7PFPanel check if penalty
8CombinedOne coordinated morning sequence

I.4 Phase 3 — Verify (weeks 9–12)

Compare bill MD, kWh, PF, total ₹ vs baseline with same output band.


Appendix J — Discovery question bank (extended)

  1. How many DHBVN HT accounts at Sector 59?
  2. Contract demand kVA and last 12-month peak MD?
  3. Heat treatment: gas or electric for carburize / sealed quench?
  4. Morning start sequence — who gives the signal?
  5. Sub-meters on forge, HT, DC?
  6. Last PF penalty month?
  7. DG test schedule — overlap with grid?
  8. Recent press or furnace addition from borrowing?
  9. Who signs ₹2L OPEX — Sandeep alone?
  10. IATF energy review in management review meetings?
  11. Export OEM energy data requests?
  12. ZED surveillance — utility data submitted?

Appendix K — Stamped two-pillar mapping (LNM-specific)

PillarLNM application
Load & Energy Efficiency IntelligenceMD attribution across press/HT starts; PF; ToD
Prescriptive Equipment IntelligenceFurnace preheat; quench pump; compressor; DC idle
VerificationDHBVN bill line ledger

Appendix L — Competitive / alternative landscape

AlternativeLNM likely statusStamped differentiation
Monthly bill review by accountantCommonLinks MD to shift event + owner
Machine OEM energy tipsSiloedCross-process sequencing
ISO 50001 consultantNot certified90-day ₹ proof vs annual audit
Solar EPCNot deployedBill first
APFC panel vendorMaybe existsPF symptom not root sequencing

Appendix M — Financial context for ROI conversation

MetricValueSales use
Revenue₹61–72 CrScale
Employees54No energy manager
Open charges₹38.6 CrGrowth — efficiency helps covenant [~]
EBITDA growth FY24+9.81%Stability narrative
Electricity [~]₹60L–1.8 Cr/yr0.8–2.5% of revenue

Payback: ₹2L proof → ₹1.2L/yr save = ~20 month at Scenario C — need bill proof first.


Appendix N — HSIIDC Sector 59 cluster context

Faridabad auto-components belt — peer DISCOM DHBVN. Useful for benchmarking ₹/kVA and ₹/kWh if LNM reluctant to share — never cite peer bills without permission.


Appendix O — IATF / quality gate protocol

Any prescription touching HT cycle time or temperature:

  1. Document baseline metallurgy params
  2. Dheeraj Sharma or HT lead sign-off
  3. Reversible trial one week
  4. QC sample check before roll-out

Appendix P — CRM handoff fields

FieldValue
prospect_id2026-08-sme100-award-2019/15-lnm-auto
Legal nameLNM Auto Industries Private Limited
CINU34100HR1989PTC030772
AddressPlot 228-D, HSIIDC Sector 59, Faridabad 121004
DISCOMDHBVN
ChampionSandeep Mall — sandeep@lnmauto.com
Fit8/10
Bill band₹5–15L/mo [~] unverified
Next stepTwo redacted DHBVN bills + 20-min call
Prior dossier2026-07-best-prospects-band-a/22-lnm-auto
SME1002019 + Achiever 2015-16 & 2019-20

Appendix Q — Glossary

TermDefinition
MDMaximum demand — 30-min peak kVA
DHBVNDakshin Haryana Bijli Vitran Nigam Limited
HTHigh tension (>50 kW supply)
Sealed quenchHeat-treat furnace type — LNM public capability
SME100India SME 100 Award programme
SECSpecific energy consumption

Appendix R — Extended operating questions (from July dossier §6.6–6.7, preserved)

Use the first call to build a simple load-and-decision map. Ask which processes run on electricity, which run on fuel, whether the main incomer serves the whole factory and what normally happens in the 15–30 minutes before the recorded-demand peak. Ask whether furnace preheat, press startup, quench pumps, compressors and machining begin independently or on a shared shift signal. Ask which change can be trialled without altering metallurgical quality, output or delivery.

The financial qualification gate is two redacted DHBVN HT bills plus production context. If monthly bill is below commercial floor, preserve as product-learning account. If bill qualifies, select one process boundary and name electrical + operations owners.

Avoid three failure modes: (1) calling every thermal process an electric saving — verify fuel first; (2) comparing high-output month to low-output month without normalisation; (3) asking plant to interrupt critical schedule for software demo.


Appendix S — Measurement plan (July dossier §6.7 extended)

Establish billing clock vs shift calendar before diagnosis. Label measurement points by physical load + decision owner:

PointOwner [~]
Main HT incomerElectrical in-charge
HT furnace feederHT lead
Forge press feederForge supervisor
CompressorsMaintenance
DC cellsDC supervisor

Weekly review: one mechanism, production context, action, owner, due date, quality exception.


Appendix T — Evidence thresholds for scale decision

At end of first billing cycle after prescription:

EvidenceValid if…
MD reductionSame demand window comparable; no output drop
kWh reductionAccepted production matched
PF improvementNo independent APFC change
₹ total downTariff/FCA normalised

Binary next step: repeat, new feeder, or stop.


Appendix U — Bill validation FAQ (sales-facing)

Q: Client asks “why two bills?”
A: One month can be an outage or rush order — we need trend.

Q: “Our bill is confidential”
A: Redact account number; we only need kVA, kWh, ₹ lines.

Q: “We’re only ₹8L/month — waste your time?”
A: At ₹8L, we recommend lean scope or defer — honest disqualification builds trust.

Q: “HT is gas-heavy”
A: We still read electric bill for aux — scope compressors, quench, presses.


Appendix V — Prescription examples (illustrative ₹)

#PrescriptionEst. ₹/mo [~]
1Stagger Press-1 / Press-2 start 12 min50k–90k MD
2Quench pump auto-stop post-batch25k–45k kWh
3Compressor 6.5→6.0 bar off-shift15k–35k
4Induction idle setback20k–40k
5Shot blast run interlock10k–25k

Do not quote to client until bill baseline exists.


Appendix W — Timeline: SME100 to Stamped outreach

YearEvent
1989Incorporation
2015–16SME Achiever Award
2019India SME 100 Award
2019–20SME Achiever repeat
2024Independence Day plant event
2025 JulBlog repost SME Achiever story
2026 JulStamped band-a dossier 22-lnm-auto
2026 AugSME100 campaign dossier 15-lnm-auto

Appendix X — Email / contact pattern table

AddressStatusUse
sandeep@lnmauto.comVerified FIAPrimary
info@lnmauto.comVerified genericBackup
lnmall@lnmauto.comIndiaMart chairmanLegacy
raja@lnmauto.comJuly dossier HTVerify

Pattern: {first}@lnmauto.com or {name}@lnmauto.com.


Appendix Y — Risk scenarios (pre-mortem)

RiskMitigation
Bill <₹15LKill or learn-only
Gas HT dominantNarrow electric scope
QA blocks changeReversible trial + Dheeraj gate
No sub-metersMain meter + shift log Path B
Owner bandwidth15-min weekly WhatsApp not meetings

Appendix Z — Document control

FieldValue
Version1.0
Campaign2026-08-sme100-award-2019
Slug15-lnm-auto
Extends22-lnm-auto
AuthorStamped outreach research
Word depth target2,500–6,000+ words Band A
Line target1,500+

Appendix AA — DHBVN bill line worked example (Scenario B full decomposition)

Assumptions: Billing period 30 days; contract demand 1,500 kVA; recorded MD 1,180 kVA; billable demand 1,180 kVA (above 65% of 975 kVA); energy 750,000 kWh; tariff FY 2025-26.

LineCalculation
Fixed demand1,180 × 2903,42,200
Energy base750,000 × 4.0930,67,500
FCA[~] 1.20/kWh × 750k9,00,000
Electricity duty[~] 0.50/kWh × 750k3,75,000
ToD net[~]−20,000
PF penalty[~]15,000
Total~46.8 L

Note: Effective ₹/kWh all-in ~₹6.24 in this illustration — actual bills vary by FCA month.

Stamped 10% target: ₹4.68 L/month — owner-visible.


Appendix AB — DHBVN bill line worked example (Scenario A — ICP fail)

Contract 1,000 kVA; MD 720 kVA; energy 420,000 kWh.

Line[~]
Demand2,08,800
Energy + FCA + duty29,40,000
Total~31.5 L

Still possible pass if effective total crosses ₹30L — shows sensitivity to energy volume not just MD.


Appendix AC — Monthly data collection template

DateShiftForge tonsHT batchesDC shotsNotes

Pair with daily max kW if interval data available.


Appendix AD — Faridabad / NCR auto-components peer set (context only)

LNM sits below tier-1 (Rico, Rockman) but above micro job shops. Integrated HT is moat vs machining-only suppliers in SME100 cohort.


Appendix AE — ZED Gold & MSME narrative

ZED Gold cited in lead research — aligns with SME100. MSME Medium category FIA — may have HT connection subsidy history [~] — ask if sanctioned demand was set during expansion.


Appendix AF — Export logistics energy angle

If 95% export [!] true: container deadlines compress morning starts → MD spike from rushing equipment online together. Prescription: stagger without missing dispatch — production planner owns.


Appendix AG — Robotics / automation claim (website)

Robotic gantries claimed — may imply interlock-capable controls; Stamped read-only only. Do not promise PLC programming.


Appendix AH — Warehouse / ancillary loads

Warehousing on same meter adds lighting + forklift charging [~] — secondary leak; audit off-shift lighting.


Appendix AI — Seasonality adjustment factors

MonthFactor [~]Reason
Jan0.95Post-holiday ramp
Jul–Aug1.00Monsoon baseline
Oct–Nov0.90Festive slowdown
Mar1.05Year-end push

Normalise M&V comparisons accordingly.


Appendix AJ — Kill criteria detail

DaySignalAction
60<3% verifiedKill pilot
60Data gaps >40%Pause — fix metering
905–8%Owner decision extend
90≥10%Case study + reference ask

Appendix AK — Reference: July dossier conclusions (preserved verbatim intent)

LNM is a high-quality integrated-process discovery account with likely fast buyer path but unproven commercial bill band. Best use case: one-site load sequencing and thermal/utility discipline, not speculative enterprise rollout. Qualify electrical/fuel split and two DHBVN bills before assigning savings value or Band A price.


Appendix AL — India SME Forum programme notes [public web ~]

India SME 100 programme recognises high-growth MSMEs on financial strength, innovation, people practices, internationalisation, and governance. LNM’s 2019 win coincides with export push narrative on website. 2015–16 Achiever shows longitudinal performance — not one-year optics.


Appendix AM — Director biographies (extended)

AM.1 Sandeep Mall

  • Role: Managing Director since Jun 1994 (LinkedIn)
  • Education: Graduate engineer, Nagpur University [IndiaMart]
  • Scope: Overall management, job procurement, liaison with agencies and customers
  • Experience: 17+ years cited IndiaMart (profile aging) vs 32 yrs LinkedIn — treat as senior operator
  • Outreach: Founder-to-founder; ₹/month language; respect SME100 once then bills

AM.2 Divyansh Mall

  • Appointed: 12 Dec 2022 — recent board addition
  • Role: Next-gen director — may champion digital tools if Sandeep delegates

AM.3 Sameep Mall

  • Appointed: 26 Nov 2015
  • Role: Family director — governance path

AM.4 L. N. Mall — Chairman

  • Profile: 35+ years; corporate and finance [IndiaMart]
  • Email: lnmall@lnmauto.com
  • Outreach: Escalation for fee approval if Sandeep defers

Appendix AN — LinkedIn / social signals


Appendix AO — Objection handling scripts (extended)

“We have ISO 14001” → “Great — we give you a monthly utility M&V line your surveillance audit can use.”

“Too busy with orders” → “One stagger change — 15 min maintenance briefing, we track bill.”

“Send brochure” → “One-pager after I see bill band — otherwise wrong ROI.”


Appendix AP — Night / ToD preheat scenario math [~]

100 kW furnace aux shifted to rebate slot 4 h/night × 26 days:

  • kWh shifted: 10,400
  • Rebate 10% on ₹7/kWh₹7,280/month — secondary to MD.

Appendix AQ — Consolidated source bibliography (numbered)

  1. lnmauto.com — corporate site
  2. lnmauto.com/infrastructure/heat-treatment/
  3. lnmauto.com/blogs — SME100 posts
  4. fiafaridabad.com — member 151
  5. indiamart.com/lnm-auto-industries-pvt-ltd
  6. tracxn.com — entity profile
  7. linkedin.com/in/sandmall
  8. dhbvn.org.in — tariff circulars 2025
  9. Stamped 22-lnm-auto July 2026 dossier
  10. Stamped lead-research-auto-component-NCR-2026-06 Lead 6
  11. Stamped ICP v3

Appendix AR — Revision history

DateChange
2026-07-12Initial band-a dossier 22-lnm-auto
2026-08-04SME100 campaign extension 15-lnm-auto; §2.5 bill validation; SME100 §1.5; appendices A–AR

End of dossier — qualify DHBVN bill before enterprise pricing.


Appendix AS — DHBVN HT bill validation: field-by-field red flags

When parsing LNM’s first redacted bill, flag these automatic review triggers:

Red flagWhat it meansStamped action
Recorded MD > contract demand + 5%Exceedance surcharge zonePrioritise MD sequencing pilot
Billable demand = 65% contract but actual MD lowerPaying for unused headroomOwner conversation on sanction review — out of Stamped scope but builds trust
PF penalty 3+ months in 12Induction / motor load issuePF pillar alongside sequencing
kWh up >15% MoM, production flatIdle load or new equipmentAsk capex / new machine
kWh down >15% MoM, production flatMeter / CT issue or outageExclude month from M&V
FCA spike >₹0.50/kWh stepTariff noiseNormalise before claiming save
Two account numbers same addressSplit billingMap which processes on which meter
Consumer name ≠ LNM Auto Industries Pvt LtdWrong entityStop — get correct bill
LT tariff on >70 kW loadWrong category riskConfirm HT meter exists

Appendix AT — Bill validation role-play (first call script)

Stamped: “Sandeep ji, I’m not asking for a full bill on email — just whether your last month total was closer to ₹8 lakh, ₹12 lakh, or ₹20 lakh plus. That tells us if a 90-day proof is worth your time.”

If hesitant: “Redact account number. We only need kVA, kWh, and rupee lines — same data your accountant already sees.”

If below band: “Honest answer — at ₹7L/month we’d recommend waiting until you add a press or second HT line, or we do a one-day idle-load audit only. No hard sell.”

If above band: “Send two months — we’ll return a one-page MD hypothesis before any site visit.”


Appendix AU — Forge + HT coincident-start timeline (illustrative hour)

TimeEventkVA stack [~]
06:45Compressors auto-start+180
06:50Press-1 main motor+320
06:52HT furnace recirc fans (batch day)+90
06:55Press-2 main motor+300
06:58Quench pump enable+55
06:59DC cell hydraulic (if running)+80
07:00–07:15Recorded MD window~900–1200 peak

Prescription: Move Press-2 to 07:08; quench pump to batch-ready signal only — same output, lower peak.


Appendix AV — Fuel bill validation (parallel track)

If HT furnaces are PNG/LPG/oil, collect:

FieldPurpose
Monthly gas units (SCM/kg)True HT energy cost
Batch countNormalise gas/ batch
Electric kWh same periodAux ratio

Rule: Stamped electric pilot success cannot claim gas therms saved unless gas meter tied to action (e.g. shorter soak via scheduling — metallurgy gate).


Appendix AW — DHBVN contact & escalation (public)

ChannelDetail
DISCOMDakshin Haryana Bijli Vitran Nigam Ltd.
Websitehttps://www.dhbvn.org.in
Tariff circularsCommercial Sales Circulars 2025 section
Consumer grievanceUse if MD billing dispute — rare for pilot

LNM’s account manager / XEN name — obtain from electrical in-charge for interval data requests.


Appendix AX — Comparison to July 2026 dossier sections

July §Aug SME100 extension
§1 snapshot+ CIN, GST, SME100, FY25 revenue range
§2 energy+ DHBVN FY25-26 rates, §2.5 bill validation
§3 ops+ equipment register, hour timeline
§4 fit+ ICP scorecard table, SME100 strategic pass
§6.4–6.7 expanded diligencePreserved in Appendix R, S, T, AK
Appendices A–AX (SME100, DHBVN math, runbook)

No contradictions: Bill band ₹5–15L, fit 8/10, Sandeep Mall champion, Sector 59 address, fuel/electric split warning — all preserved.


Appendix AY — Tier A campaign vs bill gate tension (explicit)

ICP v3 lists LNM as SME100 Tier A for outreach priority (North India, forge/HT, decision speed). Commercial Band A floor ₹30L/month may not clear on current estimates. Resolution:

  1. Outreach: Active — full kit + dossier (this file).
  2. Pricing: Quote only after §2.5 worksheet.
  3. Pilot fee: Scale down if ₹15–25L band (₹1.5–2.5L proof).
  4. CRM stage: “Tier A strategic — bill unverified” until two bills.

This matches index note: Fit 8/10 (bill may be below ₹30L gate).


Appendix AZ — Quick reference card (one screen for sales)

LNM Auto Industries Pvt Ltd | 15-lnm-auto
─────────────────────────────────────────
Site:    Plot 228-D, HSIIDC Sector 59, Faridabad
DISCOM:  DHBVN HT
Champion: Sandeep Mall — sandeep@lnmauto.com
Phone:   +91-129-4083566 (FIA)
Fit:     8/10
Bill:    ₹5–15L/mo [~] — VALIDATE FIRST
SME100:  2019 + Achiever 2015-16 & 2019-20
Wedge:   Forge+DC+HT MD overlap → one action → next bill
Kill:    <₹15L avg bill or gas-only HT with no electric lever
Next:    Two redacted DHBVN bills + 20-min call
Prior:   22-lnm-auto (Jul 2026)

AssetPath
Outreach kit (this campaign)outreach/2026-08-sme100-award-2019/15-lnm-auto.md
Research dossier (this file)outreach/research/2026-08-sme100-award-2019/15-lnm-auto.md
Prior band-a kitoutreach/2026-07-best-prospects-band-a/22-lnm-auto.md
Prior band-a researchoutreach/research/2026-07-best-prospects-band-a/22-lnm-auto.md
Lead report Lead 6leads/auto-components/lead-research-auto-component-NCR-2026-06.md
ICP v3 SME100 listcustomer-profile/ICP-North-India-Large-Manufacturer-v3.md
Campaign indexoutreach/2026-08-sme100-award-2019/index.md

prospect_id for website parser: 2026-08-sme100-award-2019/15-lnm-auto